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Disclaimer: The videos here
are from You Tube. If you claim Copyright violation,
contact You Tube and have your video removed. |
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A mother took this video of her son playing with his car and
cell phone. I am not sure what her intent was, but it
very much reminded me with my children and others at their
early age and how they used to run to the phone when it
rings. My son, used to leave me and go over to his
grand parents, another apartment in the same structure, just
to call me and talk to me on the phone. The same
was true with one or more child in my immediate family as
well as children of friends and colleagues. (Family
children, now teen agers, were and are part of my focus
group because they tend to act their real intention without
prejudice).
The mystery of the phone, unlike a live conversation, always
leave the spectator wondering about what's going on in that
little set and make them yearn to be on the inside of the
call. Could that be the reason why we can not put our
phone down? The expectations? The Mystery? and
the climax of knowing who is on the other side, even though
it is not something we particularly like? I believe it
is.
I believe that our obsession with these medias is just that,
an obsession and a compulsion to be IN and not be left out.
This is my conclusion and this video from the world wide web
confirms our desire to be IN, Like Mom, Dad and our friends.
Please enjoy the video. Mouhamad A. Naboulsi |
What we do?: Intellectual
Property in the area of Driver Distraction Mitigation
through smart HMI and adaptive Workload manager.
With the advent of the Information Age and Personal
Computing, in the 80's and early 90's, came also an
explosion in the need for data to travel and move to where
we are. Cellular phone later came to the mix and solved the
verbal data issue and notebooks solved the work data issue.
Private Networks and later the internet made it even easier
to access our data from anywhere even in the car. This led
to another explosion: Driver Distraction due to In Vehicle
Information Technology.
The automakers wanting to please their customers and try to
profit from this revolution sought to use speech recognition
as the one size fits all solution. They totally ignored
human impulses and their effect on the driving experience,
and focused on perfecting complicated and expensive speech
recognition to do the job of a simple switch.
In the meanwhile, the Car remained an island all on its own
without meaningful integration with the rest of the world
and it remained alone with its hardwired contents isolated
from the rest of the world. tapes and CD's allowed for the
transfer of soft environment such as songs and books on
tapes, but that was it.
We saw matters differently, particularly in light of the
heavy travel experience. In addition to already
experimenting with in car computing for navigation and later
computerized driver assistance in 1985-1987 and 1989, we
have now added Cellular Phones to the mix and we put
together the concept of car specific applications and data
just like we have home specific applications (video games)
and office specific applications (Spread Sheet, Word
processor etc.)
Unlike many fine researchers in the Academia, UMTRI,
University of Iowa, or big budget government projects,
SAVE-IT, PReVENT, IVBSS, we do not use theories developed in
simulators. We actually developed our solution by following
real life experiences of a focus group. This means video
taping ourselves, and others while driving, since 1996
forward, and reviewing the tapes and decipher our actions
and that of others. The review often involved passively as
well as actively involving others in the review and as
asking passively and actively a specific focus group of
various ages and genders for their input on certain
situation or activity. No wonder that 88% of the people that
see the demo think of its as a safe device. One of the most
fun observation we made is that of a grand mother usual
hands position on the steering wheel which makes it seem
that she is attempting to turn the steering wheel. We then
observed that one grandson holds the steering wheel in the
same manner but other siblings and cousins hold it
differently.
Later research by many of our Academic and Governmental
counterparts came to
use similar research methods process and come to
conclusions that support our findings. Eventually, we found
many of our IP emphasized direction being transferred to
controls, displays, navigation systems, cell phones, and
warnings–used in the car while driving and we hope that our
pending patents and documented development track will give
us the upper hand when requesting the automotive industry to
pay us reasonable royalties.
Our IP emphasis and our PR campaign in Europe and the U.S.
was successful in steering the industry away from the Speech
Recognition model as a solution to driver distraction to
research to better understand Real People Driving Habits,
but we believe the industry is still off because they are
still ignoring many essential facts and trying to fit all in
one solution and laying the responsibility of avoiding
temptation at the driver.
The Automotive industry is not a
villain here, nor it is the only contributor to the
persistence of this problem. Researchers and their
funding partners are muddying up the water by confusing
distraction, cognitive attention, hand free, and hand held.
The fact that cognitive attention effect is the same for
hand held and hand free, does not mean that having hands
free to control the steering is not safer.
To get an idea about the type of IP that’s pending, please
see a sample of our solutions. More patents are being
prepared almost on a regular basis in the Intelligent
Vehicle arena and other related arenas, thus our motto,
Guess what we dreamed up today and watch it happen tomorrow. |
Blog about Your experience
--------------------------------------
What is Distraction?
--------------------------------------
Eyes on the Road & Hands on
the wheel is not an option? The
best illustration for
drivers to keep your eyes on the road and ands on the wheel is what
other drivers do.
----
Read More
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What is STMCGatewayTM?
STMCGatewayTM stands for Safe Telematics
Monitoring and Control Gateway.
-----
Read More
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Help us Save Lives?
Some drivers take the
responsibility of driving for granted. They do so by taking part in
activities
-----
Read More
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Distracted Drivers captured on
film?
Some drivers take the
responsibility of driving for granted. Here is a sample
----- SEE
More
---------------------------------------
Hand Free is not safer
then Hand Held?
Many of us have seen the reports and heard the news about the
research concluding that --------
Read More
---------------------------------------
Hands On Wheel InterfaceTM,
(HOWITM)
Speech recognition
failed to deliver on the Sci-Fi promise of computer obeying our
every command. --------
Read More
---------------------------------------
Driver Distraction-
Our Views
and Conclusion.
Defining the driving
system is an essential part of working with driver distraction.-------
Read More
---------------------------------------
Assessment based on
DrivingApplicationTM
The challenge is in
assigning limits to telematics activities in a way that it will not
interfere with safety or inconvenience the driver in a controllable
driving situation-------
Read More
---------------------------------------
Intelligent
NotificationTM, (INTM)
.--------
Read More
---------------------------------------
We all want to take
it with us, Right?
--------
Read More
---------------------------------------
Blind Spot viewing
made easy?
.--------
Read More
---------------------------------------
The Concept of
DrivingSystemTM?
.--------
Read More
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